BEHIND THE BRAND

Joarla Caridad designs unique avant-garde jewellery pieces created by dominican hands with a meaningful story.

The Designer

JOARLA is a contemporary jewelry brand based in the Dominican Republic. Fun and sophisticated, it’s committed to narrating stories that truly embody the essence of the Caribbean. It embrace a picturesque way of living, savoring the charm of the everyday and adding a pinch of humor to life.

SECOND GENERATION

Joarla comes from a family of entrepeneurs. 40 years ago her parents started designing, making and selling jewelry with amber and larimar. Watching her parents transform materials made her understand the value of these amazing and powerful gemstones. Knowing that one day she will be the one elevating her national stones for the world to see.

Meaningful jewellery made in Dominican Republic.

  • Joarla's designs become reality in her family workshop with the same jewellers that saw her grow. Her family passion for what they do and the understanding that the best way to help the community is working with it. Creating something for the people to remember.

  • "I believe there's noting more beautiful than been able to transform our stones with our people and at our country. The combination of elements that come together to give birth to a piece of jewellery that contains so much love and passion."